One of my close friends had a problem. He’s a small-businessman like me. He needed to increase business in a very specific target market. And he was wondering if he could do it via the web. Meanwhile, I had been turning from a software developer into a direct-marketing specialist. I knew exactly how he could accomplish this goal. At the same time, other small business owners started asking me similar questions.

It seems small businesses have a problem that can be solved. We don’t have the resources to do elaborate marketing like big companies do. As a result, when we buy a website, we don’t know where our money goes or even whether it’s worth it. Looking at small business websites, this problem seems to be endemic.

Fortunately, a website is an ideal place to solve the problem. Unfortunately, while there are lots of people who know how to put up killer websites, and lots of people who know how to do killer Internet marketing… There aren’t many who can pull both together into coherent package.

So I started this website, called Lucrative Web Design. My mission is to help small businesses use their websites, like only small businesses can, to build business like only a website can. I do web design for the bottom line. It doesn’t necessarily need to be flashy or kewl. But it must work, or else we stop and try something else.

Most web designers—and most small businesses—can’t even tell you how much a website visitor costs or how much his visit is worth (in dollars). And on the the web, you need to know this information. Or else your website will bleed your business rather than building it. A website is like any other investment. It should pay off! Or else it should be dumped. That’s why an effective website is not an expense; it’s an income.

But here’s where I need your help. I’ve talked to other small business owners, yes. But they’re not reading this website right now. You are. And I need to understand better your views and opinions.

With less than 10 minutes of your time, you can help me with this. Would that be alright? You can help by participating in the following survey. Just enter your answers into the following form and click the submit button. All fields are optional, and you can be as brief or as verbose as you’d like.

Thanks so much for your time.