One way to let the computer manage content is using blog software. This software lets you publish articles, day by day as in a news feed. Users can then subscribe to your site’s feed, and as you write new articles, your website automatically notifies each subscriber. Additionally, any articles you’ve already written remain on the site for as long as you want, organized by whatever categories you specify.

The most popular blog software is WordPress. And you can do a lot with it, because WordPress has some pretty powerful features. You can select from a wide variety of themes. You can use the standard blog-style front page, or you can customize your website’s front page. You can use it to put up simple, static pages as well as timely, dynamic content. Users can post comments on blog posts, if you allow it. And WordPress supports other Web 2.0 features, too, like feeds, pings, and trackbacks, making WordPress an excellent Web 2.0 marketing tool. And there are many WordPress plug-ins, opening up even more features. Some people have put together whole websites just using WordPress. And WordPress is 100% free software.

Most of these bloggers are not professional web developers, or even technical people. It’s easy to set up and use WordPress. Any competent web developer can install WordPress and show you how to use it. Many high-school and college students can as well.

My preferred hosting company, DreamHost, has a one-click WordPress install feature. (So does midPhase, and many others—Just ask your host whether they support WordPress.) Or you can download WordPress from WordPress.org.

There’s good documentation at the WordPress.org Codex. And some good WordPress tips and tricks on the DreamHost support wiki.